
Economist Daniel Fujiwara is serving as a consultant to Social Value Portal, a UK-based provider of social value measurement and reporting solutions.
With extensive expertise in impact measurement and wellbeing research, Fujiwara will play a crucial role in enhancing the widely recognised Social Value TOM System and developing a global framework for measurement, evaluation, and reporting.
Having founded Simetrica Jacobs, a global company that specialises in measuring social value, wellbeing research and impact evaluation in 2014, Fujiwara brings a wealth of experience to his new role. In addition to his responsibilities in incorporating impact and wellbeing into the TOM System, he will focus on further developing the firm’s impact measurement framework for the real estate sector, providing training to the Social Value Portal team, ensuring compliance of the TOM System, and advising the company as it expands into the global market.
With over two decades of experience in policy evaluation, Fujiwara has played a key role in shaping the UK government and the OECD’s approach to impact measurement. He has co-authored several guidance manuals on Social Value and policy analysis, including a ‘Green Book’ for HM Treasury.
Social Value Portal, recently bolstered by £8.5 million in new investment and recognised as an inclusive and equitable organisation with B Corp Certification from B Lab in 2022, has been at the forefront of helping organisations across sectors measure, evaluate, and report their Social Value contributions for nearly a decade. Working closely with the independent National Social Value Taskforce, the company has been instrumental in establishing best practices in creating social value for public sector organisations and businesses.
Fujiwara comments, “I am delighted to be part of Social Value Portal at this exciting time. Global interest and demand for social value measurement continue to grow, and I am eager to contribute to the development of the Social Value TOM System worldwide, helping organisations enhance their social impact and value measurement.”
With Daniel’s experience, particularly in the wellness sector, we are confident that he is the ideal person to take us to the next level,
Guy Battle, CEO of Social Value Portal, expresses his enthusiasm for Fujiwara’s appointment and the company’s future prospects. He says, “We are thrilled to have Daniel join our team and share his wealth of knowledge and expertise. As the global corporate wellness market expands, there is a significant opportunity for Social Value Portal.
“With Daniel’s experience, particularly in the wellness sector, we are confident that he is the ideal person to take us to the next level, supporting TOM System users not only in the UK but also around the world.”
Prior to joining Social Value Portal, Fujiwara held senior economist positions in various government departments, including the Ministry of Defence, Department for Work and Pensions, Cabinet Office, and Ministry of Finance (Tanzania). He has also contributed to research and academia at the United Nations (UNDP), London School of Economics (where he is a Visiting Fellow), Australian National University and the Chinese University of Hong Kong.
There is increased interest in how organisations measure and report social value as they consider their broader impact on society and the environment.
Harvard Business Review has reported a correlation between commercial organisations that prioritise social value and purpose-driven strategies and financial over-performance. Additionally, the World Economic Forum has highlighted the role of social value in achieving the United Nations’ Sustainable Development Goals (SDGs), emphasising the need for businesses to contribute positively to societal and environmental challenges.
Governments around the world are also increasingly incorporating social value frameworks into their policies and procurement processes. The UK government implemented the Social Value Act in 2012, which requires public sector organisations to consider the social, economic, and environmental benefits in their decision-making. As these authoritative sources demonstrate, measuring and reporting