Legrand Elevates Customer Experience with New Brand Vision

Legrand UK & Ireland is stepping into a new era of customer-centricity with the unveiling of its revamped brand vision.

The company’s focus is squarely on meeting the evolving needs of its valued clients by introducing business units that streamline access to a comprehensive range of end-to-end electrical solutions.

Under the fresh approach, Legrand’s product portfolio and support services have been reorganised into four specialized business units, each catering to distinct requirements:

Empowering Cable Management: Legrand’s team of specialists offers unparalleled support and guidance for seamless cable management installations. Customers can rely on market-leading ranges, including Cablofil, Swifts, and Salamandre, for efficient solutions.

Critical Power Solutions for Any Setting: Covering the power distribution and control needs of diverse buildings, from data centers to hospitals and offices, Legrand’s tried and tested range of products from Zucchini, Starline, and the newly acquired Power Control ensures reliable performance.

Enhancing Working & Living Spaces: Providing a comprehensive solution for the fit-out stage of construction projects, this unit incorporates leading brands such as CP Electronics lighting control, Electrak power distribution, and Bticino door entry.

Sustainable Digital Infrastructures: Focused on data centers and local area networks, this unit presents eco-friendly solutions with established brands like Minkels, Server Technology, Raritan, and the recently added USystems.

According to the company, each business unit will offer tailored solutions, regardless of a project’s complexity or application, putting customers at the heart of Legrand’s mission.

A user-friendly website further bolsters Legrand’s commitment to an enhanced customer experience. The integration of the CP Electronics website and product catalogue into Legrand’s site offers easy access to the entire portfolio of leading brands. As part of this cohesive vision, brands under the Legrand family, including CP Electronics, Electrak, and USystems, will adopt updated logos.

The customer-centric approach extends beyond the website. By adopting a solution-first strategy, Legrand aims to empower electrical consultants throughout their projects, leveraging expertise and legislative knowledge from various vertical markets, such as rail, healthcare, and education.

In addition, Legrand’s improved website facilitates access to the Legrand Training Academy, empowering electrical professionals with in-depth product knowledge and addressing key challenges faced during projects.

Pascal Stutz, CEO of Legrand UK & Ireland, highlights the company’s commitment to improving lives through electrical and digital infrastructures and connected solutions.

Aligned with its Corporate Social Responsibility (CSR) roadmap introduced last year, Legrand is dedicated to reducing its carbon footprint, promoting diversity and inclusion, adopting a circular economy, and prioritizing employee well-being and customer satisfaction.

For more information, visit www.legrand.co.uk.