Delaware NorthAs the United States marks Black History Month, Delaware North is highlighting its partnerships with Black-owned businesses including Golden Cup Coffee Company.
Founder and Vice President of Golden Cup Coffee Company Jacqueline Stover-Stitts – whose products are served at Jake’s Cafe, which is located at corporate headquarters and operated by Delaware North’s Patina Restaurant Group – shared more about her business and role the hospitality industry can play in promoting racial equality.
Tell us about Golden Cup Coffee Company.
Jacqueline Stover-Stitts: Founded in 2008, Golden Cup Coffee Company is a coffee-roasting facility and café, located on the east side of Buffalo, N.Y., that produces fresh roasted coffee from high-quality coffee beans. Its single origin coffees and exclusive coffee blends are made using only the finest coffee beans from around the world. The café offers a variety of delicious coffees, sandwiches, salads, soups and a selection of special desserts. You can find our coffees in supermarkets, restaurants and coffee houses in Western New York. Our variety of coffees and K-cups may also be ordered through our website, goldencupcoffee.com, and we ship anywhere in the U.S.
What is your mission in working with partners such as Delaware North?
JSS: Our mission is to demonstrate excellence in the products we provide. We believe that these partnerships will not only provide Golden Cup opportunities to new relationships but benefit our partners by having their customers enjoy an excellent cup of coffee.
Why do you think it’s important to recognize Black History Month in the hospitality industry?
JSS: Recognizing African Americans in the hospitality industry during Black History Month is a unique opportunity to educate Americans on the contributions made by African Americans, the diverse cuisines and services they can provide, and serve to eradicate some of the myths and prejudices that surrounds them.
What role do you or your company have today in serving as a catalyst for social justice and change?
JSS: My husband Larry and I serve in a variety of roles in our community. We are members of the Greater Jefferson Avenue Business Association, serve on the 5/14 Memorial Commission, the Kingsley Park Committee, as well as participate in the Buffalo Urban League and National Association for the Advancement of Colored People (NAACP) efforts for social justice and change.
What’s your advice for current or aspiring Black culinarians and entrepreneurs?
JSS: I would recommend that one have a good vision of where they are going. Prepare a business plan and develop plenty of patience! It is important to love what you are doing and work hard at it. And finally, remember, besides you, your customer is the most important person and deserves great service.
Delaware North’s goal in its approach to Diversity, Equity & Inclusion (DE&I) is to positively impact the communities we serve through DE&I leadership, investment and action and to provide the best experiences for our team members, guests and partners through a thoughtful approach to DE&I.
