Advanced Controls for Professional Displays
Software from Kramer will bring new control, automation and analytics capabilities to Sony BRAVIA Pro Series displays under a collaboration announced today.
The integration of the Kramer Control BRAINware scalable software solution with Sony’s BZ35F series of BRAVIA™ 4K HDR professional displays further enhances their central role in AV installations across the world, removes the need for costly control processor hardware and cabling, and facilitates future upgrades.
Kramer’s Control solution will be available for all Sony professional BRAVIA BZ35F series displays and can easily be installed using a USB upgrade license key, which is activated by a local integrator.
Sony’s popular BZ35F series of BRAVIA professional displays range in size from 43 to 85 inches, include network and serial communication control, and are ideal for professional digital signage, information and monitoring applications, as well as use in meeting rooms, classrooms, lobbies, hotel guest rooms, showrooms, retail spaces and more. The pro series features an all-in-one “system on a chip,” resulting in easy installation and requiring no additional hardware. The displays also include integrated support for HTML5 and open API support optimized for businesses. Additional benefits include a 24/7 rating for non-stop durable and reliable use, Google’s Android 8.0 Oreo operating system, and access to Google’s Play Store library of SmartTV applications.
Commenting on the collaboration, Theresa Alesso, president of Sony Electronics' Pro division, said:
"Pairing Kramer’s code-free, drag-and-drop control platform with Sony’s BRAVIA pro series monitors is a win-win for our joint customers,” “By offering integration with manufacturers such as Kramer, Sony Electronics is providing users with the tools and capabilities they need most, while creating a highly robust, interoperable and versatile platform.
"We are excited to provide Sony BRAVIA users with an additional all-in-one solution for simplified, software-based room control."
Aviv Ron, vice president of business development and strategy for Kramer, added:
"We are thrilled about this Sony-Kramer integration, it represents an enormous opportunity to provide our shared customers with the industry’s best professional displays, control and automation.
"Sony BRAVIA displays running Kramer Control BRAINware are optimally suited to serve as a center piece for several of our new [email protected] modern meeting space solutions."
Kramer’s new Control solution will be available for the following Sony BRAVIA BZ35F display models:
- FW-43BZ35F (43-inch)
- FW-49BZ35F (49-inch)
- FW-55BZ35F (55-inch)
- FW-65BZ35F (65-inch)
- FW-75BZ35F (75-inch)
- FW-85BZ35F (85-inch)