Zuidema brings three decades of experience in workplace furniture, channel and partnership development to the role, and will spearhead the company's expansion across the EMEA region. He is tasked with building relations with office furniture manufacturers and dealers, as well as workspace planners and architects.
Commenting on his appointment, Zuidema who has previously served in senior positions with VDB Group, Steelcase and Royal Ahrend, said:
"Businesses and organisations will only realise the value of their investments in people and technology if they provide an agile working environment that respects individuality and enables employees to work with technology in a healthy and productive way.
"This is where ergonomics, the science of optimising the products that support us to do our work, can play a key role. Encouraging movement and supporting comfortable computing has been proven to enhance engagement and productivity. In this regard, Ergotron is perfectly positioned to support organisations with the right advice and kinetic workplace solutions to help businesses and their employees thrive."