Commonwealth Games

Perspectives

Commonwealth Games 2022: How Nudge Theory is Driving Better Hygiene Behaviour

Katy Slater, Regulatory Director, New Growth Platforms at Reckitt, explains how ‘nudge theory’ is boosting hygience confidence at large-scale events, and informing protocols at the Birmingham 2022 Commonwealth Games. After two years of the pandemic, a greater understanding of hygiene and the role we collectively play in enhancing hygiene habits to help reduce the spread…

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